An email marketing course for TPT sellers
Maybe you feel frustrated because your resources aren’t getting many views and they aren’t ranking very high in TPT search. You know that you have created amazing resources, but people aren’t seeing them, so they can’t buy them!
Well hi! I’m Alex and I’m your guide to all things email marketing. I remember the struggle of wishing I could get more traffic to my TPT store.
You’re not alone in feeling this way. Many sellers are tired of competing with algorithms and want a direct way to get buyers to their TPT store, so they turn to email marketing.
In this course, I will teach you my step-by-step framework for increasing your TPT earnings by mastering email marketing as a traffic source.
I love to help busy and overwhelmed TPT sellers turn their passion for creating resources into a profitable business.
Sign up for Terrific Email so that you can finally get eyes on your amazing TPT resources!
Welcome To The Course!
How To Get The Most Out Of This Course
Why Email Marketing Is Amazing
Email Marketing Terminology
The Legal Stuff
Choosing An Email Service Provider
Domain Names And Emails
Tagging And Segmenting
Understanding Your ICA
A Good Lead Magnet
Choosing Your Lead Magnet Part 1
Choosing Your Lead Magnet Part 2
What Should Your Lead Magnet Look Like?
How Many Lead Magnets Should You Have?
Creating An Opt-In Form
A Peek At My Opt-In Forms
Sending The Freebie
Free Resource Libraries
Growing Your List
Grow Your List With Your TPT Resources
Grow Your List With Social Media
Grow Your List With Pinterest
Grow Your List With Long-Form Content
Grow Your List With Your Website
Grow Your List With Ads
How Often To Market Your Lead Magnet
The Art Of Storytelling
Compelling Subject Lines
Make Your Emails Personalized And Fun
What To Write In Your Emails
Long-Form Content Planning And Batching
Value-Based Email Ideas
How Often Should You Email And When?
What Is A Good Open Rate And Click-Through Rate?
Attract The Right People With Your Lead Magnet
Attract The Right People With Your Personality
Clean Your List
Get Subscribers To Open And Read Your Emails
How Often Should You Be Salesy?
Keep Track Of Your Emails
How To Write Sales Copy
TPT Sitewide Sales Part 1
TPT Sitewide Sales Part 2
How To Make Money Without Sending An Email
TPT URL Builder Tutorial
Flodesk Lead Magnet Delivery Steps
Flodesk Tutorial - Audiences
Flodesk Tutorial - Clean Your List
Flodesk Tutorial - Opt-In Forms
Flodesk Tutorial - Creating Emails
Flodesk Tutorial - Workflows
How To Contact Me
Become An Affiliate!
Don't worry! Just like Lorraine, you'll learn everything you need to know.
An email list is a powerful tool for -
Terrific Email is a comprehensive email marketing course for TPT sellers and teacherpreneurs that will help you achieve these goals!
It's okay! Just like Kim, you'll find that the course will fill in the gaps.
If you sign up for Terrific Email, this is what you can expect....
You will learn how to start your email list and create an irresistible lead magnet
You will learn how to grow an engaged list full of your ideal buyers
You will learn how to write emails that drive traffic and increase your sales
See what others have to say about the course!
I wish this course was around when I created my email list! Alex's thorough explanation of everything email for TpT sellers filled in so many gaps I was miss...Read More
I wish this course was around when I created my email list! Alex's thorough explanation of everything email for TpT sellers filled in so many gaps I was missing. If you are starting your email list or still trying to figure it all out, I highly recommend Terrific Email - you won't be sorry!Read Less
Alex's email course is easy to navigate and incredibly comprehensive. I have been doing email marketing for a year and this course has filled in so many gaps...Read More
Alex's email course is easy to navigate and incredibly comprehensive. I have been doing email marketing for a year and this course has filled in so many gaps that I didn't even know I had! I will definitely be referring back to the modules throughout the year.Read Less
I would definitely recommend this course to anyone wanting to learn more about email for your TPT business! Alex does a wonderful job in explaining everythin...Read More
I would definitely recommend this course to anyone wanting to learn more about email for your TPT business! Alex does a wonderful job in explaining everything in so much detail and leaves you feeling confident in your abilities! Such an amazing course!!Read Less
I am a huge fan of Alex's courses. I have purchased every course she has offered and I have never been disappointed. Like her other courses, Terrific Email i...Read More
I am a huge fan of Alex's courses. I have purchased every course she has offered and I have never been disappointed. Like her other courses, Terrific Email is very organized and easy to follow. Alex offers clear explanations and helpful examples. She offers great value by giving tips and suggestions that are easy to implement. I am so grateful that Alex has taken the time to create such beneficial courses. I highly recommend Terrific Email and all of her other courses, as well.Read Less
Thank you so much for putting together this course Alex! I have never done email marketing before and this has given me a very good base for what I need to d...Read More
Thank you so much for putting together this course Alex! I have never done email marketing before and this has given me a very good base for what I need to do. I went through several parts of your course more than once and I am very appreciative of being able to continue to do this when I am uncertain about something in the future. Thank you again! LorraineRead Less
This course is perfect if you haven't started your email list yet and have no idea where to begin! It will guide you through the whole process and answer your questions along the way. Unlike some courses, which dive straight into things like lead magnets, this course has a whole module dedicated to getting your email list set up. You’ll choose your email service provider and even learn the email marketing terminology and legal stuff.
This course is great even if you already have an email list. Perhaps you only have a small number of subscribers and want to grow your list. Or maybe you have a decent number of subscribers but people aren’t buying from you. Either way, this course is for you!
There is no set time frame! You can complete this course at your own pace. All my courses are self-paced with lifetime access!
Business is all about investment. You get out what you put in. You can also claim this as a business expense at tax time! This course has been created to be content rich, but still affordable. There are courses out there that are double the price and have no relevance to TPT. Investing in your business can be scary, but this course will teach you how to grow a profitable email list. A profitable email list can easily make back the cost of this course and then some!
This course is suitable for all TPT sellers, no matter who your email service provider is! Although there are a few Flodesk tutorials (as that’s my preferred platform), they are just a bonus. The bulk of this course teaches you how to grow a list and profit from it, regardless of what platform you are using.
Unlike TPT or social media, you own your email list. It’s one of the most secure things in your business. You won’t be hacked and, unlike trendy social media platforms, email has been around 20+ years. Everyone has an email account (or many accounts)! It’s here to stay. You’re not competing with an algorithm either. There’s no pressure to learn SEO or create dancing videos (email is perfect for introverts). Finally, email marketing has the highest ROI (return on investment) at a whopping $36 for every $1 spent.
If you complete this course in its entirety and implement the advice given, then you will be able to see success with email marketing. This course teaches you how to write effective emails that get your subscribers to purchase, for example. However, email marketing does require work and there’s no such thing as overnight success. You will need to spend time growing your list and consistently serving your subscribers.
You can certainly just wing it, if you wish! However, growing an email list is actually quite tricky. If you don’t know how to create an effective lead magnet or market it, your list will grow slowly and you might feel frustrated. There’s also a lot to learn when it comes to writing emails and sales copy. Many TPT sellers struggle to get their subscribers to buy from them and begin to feel that having an email list is exhausting when there is little return on their time spent. Finally, it can be stressful to spend hours Googling every question you have. Instead, it’s far better to have all the answers and tricks in one place. Your time is precious, so don’t waste it!
Meet your course instructor, Alex